On Purpose

Insights and inspiration for the purpose-driven food and farming community.

Good Doings, Learning Journey, Get Inspired Jamie Lamonde Good Doings, Learning Journey, Get Inspired Jamie Lamonde

Q&A with George Siemon, founder and former CEO for Organic Valley Family of Farms

We were lucky to recently connect with Founder and former CEO of Organic Valley, George Siemon, to learn what he loves most about retirement and where he believes organics are headed. We're grateful to him for giving us his time and an update on his life today — and his hopes for the organic industry's future.

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Good Doings, Learning Journey, Get Inspired Jamie Lamonde Good Doings, Learning Journey, Get Inspired Jamie Lamonde

Who's Your Master Storyteller? (and we hope you don't say AI)

For about a year, we've noticed a significant uptick in the number of companies hiring for "Master Storytellers" and “Go-to-Market Narrative Strategists," experienced leaders who can strategically weave together the organization’s narrative in a way that is authentic, unique, nuanced and compelling. Maybe you've noticed this, too? 

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